Infographic | Modern Demand Generation using Attribute Based Selling

techtalk.travel
Posted on Sep 26

This infographic considers some factors that go into ultimately serving guests' expectations whilst also focusing on factors driving further revenue opportunities for hotels.

Also, find these complementary content pieces on Demand Generation, discussing the concept of ABS and its implications

ARTICLE l Demand Generation - The Pivot: A Human-First Value Strategy written by Kristie Goshow, CMO at Preferred Hotels & Resorts
PODCAST l Discussing Attribute-based Pricing with Janel Clark, when with Snapshot; Stefan Gerster from pentahotels and Pontus Berner from berner+becker, hosted by André Baljeu
VIDEO l Demand Generation

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